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To add fresh appeal to the packaging and create stronger shelf appeal, brighter on-trend colors have been incorporated into the labels and capsules. It begins with a refreshed, simplified logo using a modern, sans serif typeface. The new package was created as a way to reflect the core brand strengths, while creating more impact with a stylish, contemporary, cool, new look. Remaining relevant, Sutter Home has been a part of people’s lives for celebrations and conversations for generations. Continuing to stay ahead of the trends, Sutter Home launched a Moscato decades before the recent growth surge, following up with Pink Moscato, Bubbly Moscato (pink and white), and Red Moscato. Known for its innovation, Sutter Home was the first to offer wines in light-weight environmentally-friendly and conveniently sized 187 ml bottles. The consumer response and success of the varietal helped Sutter Home grow into a household name and one of the largest, independent family-run wineries in the U.S. Established in 1948 in Napa Valley by the Trinchero family, Sutter Home helped introduce wine to a new base of wine drinkers by developing and introducing White Zinfandel in the early 1970’s. Helena, Calif., Ap– The wine that has been a house-hold name for 65 years, Sutter Home Family Vineyards, has launched all new packaging and POS materials for its portfolio of 20 varietals.
![Folie a deux wine logo](https://kumkoniak.com/88.jpg)